BoCo Coffee Roasters

BoCo Coffee Roasters is a full-service specialty coffee roastery once based in the NoDa/Optimist Park neighborhood in Charlotte, N.C. Their coffees are sourced using Direct Trade, bought directly from the farmers, to ensure high-quality coffee beans for a guaranteed fair price. After implementing a coffee subscription program developed by Express My Media, the business did more volume on their website in one year than they produced in in the previous eight years combined.

Our work includes:

• Full Rebranding of Company
• Social Media Marketing, including Instagram, Facebook, Twitter, and LinkedIn 
• New Website design and website management
• Development  of a Coffee Subscription Program using WooCommerce
• Content creation
• Lead generation
• Development of marketing materials, and written communication
• SEO
• Collaboration with a local artist for a logo painted on the exterior of building to drive walk up traffic