BoCo Coffee Roasters

BoCo Coffee Roasters is a full-service specialty coffee roastery once based in the NoDa/Optimist Park neighborhood in Charlotte, N.C. Their coffees are sourced using Direct Trade, bought directly from the farmers, to ensure high-quality coffee beans for a guaranteed fair price. After implementing a coffee subscription program developed by Express My Media, the business did more volume on their website in one year than they produced in in the previous eight years combined.

Our work includes:

  • Full Rebranding of Company
  • Social Media Marketing, including Instagram, Facebook, Twitter, and LinkedIn 
  • New Website design and website management
  • Development  of a Coffee Subscription Program using WooCommerce
  • Content creation
  • Lead generation
  • Development of marketing materials, and written communication
  • SEO
  • Collaboration with a local artist for a logo painted on the exterior of building to drive walk up traffic
Created and Implemented a Coffee Subscription Program
woman making a pour over coffee with kettle
Designed and Marketed Branded Products to sell
Coffee menu for marketing in charlotte
Created Marketing Materials for Sales Team
coffee subscription ad
Instagram & Facebook Ad
Coffee Crawl instagram post
Organized and Marketed Promotions to drive brand awareness
Website example for coffee roaster and coffee subscription program in charlotte nc
Website Design & Management
static cling labels for coffee machines
Designed Static Cling Labels for vendors
Charlotte Checkers giveaway social media post
Promotions with Sponsors on Social Media
coffee roaster store front charlotte nc
Video for Social Media
Coffee roasting video for social media
Introduction Video For Website