4 Social Media Tips for Your Marketing Strategy
4 Social Media Tips for Your Marketing Strategy The hustle is real for Charlotte’s small businesses! Between managing day-to-day operations and keeping customers happy, carving out time for effective marketing can feel like climbing a mountain in flip-flops. However, a strategic marketing plan means you’re taking advantage of valuable opportunities to connect with potential customers […]
From Data to Impact: Instagram Analytics for Reach Growth
From Data to Impact: Instagram Analytics for Reach Growth Social media trends are significant, but what is more important? Your analytics! We’ve had several insightful conversations over the past couple of months with clients eager to understand their social media performance better and determine what content they need to produce or recreate to increase […]
Is it Better To Post Photos or Reels on Instagram?
Is It Better to Post Photos or Reels On Instagram? Over the past few years, the IG algorithm has loved Instagram Reels. Content creators can’t stress the importance of video content enough; the proof is in the increased rates of engagement and reach. However, Reels aren’t necessarily being prioritized over photo content by the […]
How To Brand a Business
How to Brand a Business Branding plays a crucial role in the success of any small business. Branding creates a unique and memorable identity for your small business, setting you apart from competitors. Brand consistency is vital as it helps build trust, increases brand recognition, and fosters customer loyalty. As a digital marketing agency, […]