How to Measure Social Media Success for Home Builders and Designers (Beyond Vanity Metrics)

how to measure Social media from social media strategist Express My Media based in Charlotte NC

How to Measure Social Media Success for Home Builders and Designers – Beyond Vanity Metrics   Social media marketing isn’t just about posting pretty pictures or racking up likes. For home builders, designers, and construction professionals, your Instagram or Facebook feed is more than a digital portfolio—it’s your brand’s first impression, sales funnel, and trust-builder […]

What to Know About Strategic Social Media Engagement

how to drive social media engagement

  What to Know About Strategic Social Media Engagement   Engaging with your audience on social media brings your brand to life, and engagement is one of the primary keys to growth on your platform.   Three ways to begin engagement are sparking genuine connection, encouraging interaction, and delivering resonant content. Social media users think genuine, […]

4 Ways to Grow Your Interior Design Business On Social Media

interior design on social media

In today’s digital age, social media has become an indispensable tool for businesses of all sizes. Businesses with tangible products or services can use Instagram and Facebook to sell products. Businesses with fun and exciting work can easily show their expertise through images and videos on every platform. Nothing screams beauty, fascinating, and luxury than […]

Marketing Tips for Home Builders

Marketing Tips for Home Builders with Express My Media Social Media in Charlotte

Marketing Tips for Home Builders As spring blooms into full swing (and everyone’s allergies, lol), it’s a prime time to rev up your marketing campaigns and strategies to capitalize on the bustling peak season ahead. With homeowners gearing up for renovations and new builds, it’s crucial to have a robust marketing strategy yourself or a […]

4 Social Media Tips for Your Marketing Strategy

4 social media tips for Charlotte small businesses

4 Social Media Tips for Your Marketing Strategy The hustle is real for Charlotte’s small businesses! Between managing day-to-day operations and keeping customers happy, carving out time for effective marketing can feel like climbing a mountain in flip-flops. However, a strategic marketing plan means you’re taking advantage of valuable opportunities to connect with potential customers […]

How to Grow Your Business Instagram Reach in 2024

Driving results and Business Instagram Reach in 2024

  How to Grow Your Business Instagram Reach in 2024 Running a small business is no walk in the park; the challenges only multiply when managing an online presence simultaneously! Small business owners need help creating quality content, understanding algorithms, and decoding the mysteries of Instagram reach. At Express My Media, we understand these struggles […]

Branding vs. Marketing: What’s the Difference?

branding and marketing for charlotte businesses

  Branding Versus Marketing: What’s the Difference? Owning a small business is full of adventure! You have to be a master in your industry and have an understanding of all of the aspects of running your business, like accounting, HR, marketing, and everything else under the sun. So when it comes to marketing, there are […]