What Is the Difference Between Local SEO and Organic SEO?

We recently conducted a “What To Know About SEO” workshop for some local wedding and event planners in Lake Norman, North Carolina. During this fun and interactive two-hour workshop, we covered an overview of how small businesses can drive organic SEO to get better rankings and search results. One of the biggest questions is […]
How to Create a Content Strategy

How to Create a Content Strategy That Drives Results Building a digital marketing presence for your small business can be pretty challenging. As a small business owner, you don’t have a lot of free time and lack the resources and sometimes knowledge to build a concrete plan for marketing. So, where should you […]
3 Tips for Building a Small Business Through Digital Marketing

3 Tips for Building a Small Business Through Digital Marketing Small businesses have a tremendous opportunity to drive traffic and sales through engagement online. When we look at the overall marketing for a small business, we often find outdated and underutilized websites and social media. A website is the first interaction a potential customer […]