The 2025 Charlotte Small Business Social Media Guide
An updated 2025 guide for Charlotte small businesses to thrive in social media, using the latest trends within the past month.
Insider Social Media Tips For Your Home Design Business
Boost your business with expert insights on hiring a marketing agency! Discover how agencies save time, deliver ROI, and drive growth for Charlotte, NC businesses.
How to Save Time on Social Media as a Small Business Owner
This blog is about how to save time on social media as a small business owner, without sacrificing quality.
Every Business Has a Story to Tell. What’s Your Brand Story?
Every Business Has a Story to Tell. What’s Your Brand Story? In a world saturated with products and services, it’s easy for brands to blend into the background. Did you know most consumers say emotional connection is critical to brand loyalty? To connect with consumers and build lasting relationships online and in person, brands must […]
Marketing Tips for Home Builders
Marketing Tips for Home Builders As spring blooms into full swing (and everyone’s allergies, lol), it’s a prime time to rev up your marketing campaigns and strategies to capitalize on the bustling peak season ahead. With homeowners gearing up for renovations and new builds, it’s crucial to have a robust marketing strategy yourself or a […]
How to Grow Your Business Instagram Reach in 2024
How to Grow Your Business Instagram Reach in 2024 Running a small business is no walk in the park; the challenges only multiply when managing an online presence simultaneously! Small business owners need help creating quality content, understanding algorithms, and decoding the mysteries of Instagram reach. At Express My Media, we understand these struggles […]
Branding vs. Marketing: What’s the Difference?
Branding Versus Marketing: What’s the Difference? Owning a small business is full of adventure! You have to be a master in your industry and have an understanding of all of the aspects of running your business, like accounting, HR, marketing, and everything else under the sun. So when it comes to marketing, there are […]
How To Brand a Business
How to Brand a Business Branding plays a crucial role in the success of any small business. Branding creates a unique and memorable identity for your small business, setting you apart from competitors. Brand consistency is vital as it helps build trust, increases brand recognition, and fosters customer loyalty. As a digital marketing agency, […]
Why Your Small Business Needs Social Media
Why Your Small Business Needs Social Media Social media use has evolved beyond just photo and video-sharing. Today, it is a powerful tool that businesses can leverage to connect with their target audience, build relationships, and drive sales. One of the key advantages of social media marketing is that it allows businesses to communicate […]
3 Tips for Building a Small Business Through Digital Marketing
3 Tips for Building a Small Business Through Digital Marketing Small businesses have a tremendous opportunity to drive traffic and sales through engagement online. When we look at the overall marketing for a small business, we often find outdated and underutilized websites and social media. A website is the first interaction a potential customer […]