What to Know About Strategic Social Media Engagement

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  What to Know About Strategic Social Media Engagement   Engaging with your audience on social media brings your brand to life, and engagement is one of the primary keys to growth on your platform.   Three ways to begin engagement are sparking genuine connection, encouraging interaction, and delivering resonant content. Social media users think genuine, […]

Branding vs. Marketing: What’s the Difference?

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  Branding Versus Marketing: What’s the Difference? Owning a small business is full of adventure! You have to be a master in your industry and have an understanding of all of the aspects of running your business, like accounting, HR, marketing, and everything else under the sun. So when it comes to marketing, there are […]

How To Brand a Business

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How to Brand a Business   Branding plays a crucial role in the success of any small business. Branding creates a unique and memorable identity for your small business, setting you apart from competitors. Brand consistency is vital as it helps build trust, increases brand recognition, and fosters customer loyalty. As a digital marketing agency, […]

Why Your Small Business Needs Social Media

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  Why Your Small Business Needs Social Media Social media use has evolved beyond just photo and video-sharing. Today, it is a powerful tool that businesses can leverage to connect with their target audience, build relationships, and drive sales. One of the key advantages of social media marketing is that it allows businesses to communicate […]

3 Tips for Building a Small Business Through Digital Marketing

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  3 Tips for Building a Small Business Through Digital Marketing Small businesses have a tremendous opportunity to drive traffic and sales through engagement online. When we look at the overall marketing for a small business, we often find outdated and underutilized websites and social media. A website is the first interaction a potential customer […]

How To Organize Your Business in 2023

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How to Organize Your Business in 2023 Sarah and Kirsty here, and we want to thank you for being here and taking the time to read our first blog! As marketing consultants, we have been writing blogs for our clients for a long time and decided it was finally time to take the plunge ourselves. […]